Talking Tech: Boosting Brand Loyalty with Better Data

Do you know how your customer really feels about your business? What keeps them loyal to your brand? Or what’s contributing to membership churn? As the car wash space continues to experience a tech boom, it’s important for car wash operators to know what resources are available and identify the specific technology solutions providers that might be a right fit for their business to boost operational efficiencies and enhance the customer experience.  

 

This episode examines how one company is capturing consumer sentiment, categorizing and quantifying customer data, and leveraging it to provide real-time actionable insights to operators to help make informed decisions about their business. Host Lanese Barnett talks with Director of Operations Michael Pelikan and Founder Bobby Thomspon of Retention Express, an omni-channel, white-labeled customer experience support provider specializing in the car wash industry, about customer retention and retention of revenue.  

 

For a full transcript of the episode and more, check out the post.

 

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